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Fleurir Blog

Gain inspiration and advice on all things branding, marketing and business. I love sharing my knowledge with my fellow online business owners so grab a cup of tea and take a look around.

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A question I frequently see pop up in Facebook groups is ‘How much should I spend on branding and/or web design for my business?’. So I thought I would address this question in today’s blog post.   Branding is an investment There’s no doubt about it that branding or a new website is an investment […]

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You’ve probably ready many a blog post and listened to many a podcast telling you to niche down your offerings, to be a master of one service and that’s not necessarily untrue. For some businesses. When I started planning the creation and launch of Fleurir Creative, I knew from the beginning that I didn’t want […]

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As a creative business owner it’s so important to make time to work on your business. Working with clients, it’s so easy to spend all your time working in your business but then how does your business grow? What happens when the time comes to stop working with your current clients? How will new clients […]

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I’m so excited to share with you today’s brand launch. Fleur & Fig are a new wedding & event styling company in the UK run by Philippa of Philippa Sian Photography and her sister, Stephanie. Philippa reached out to me late last year with an exciting vision for their new company. From the very first […]

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Client experience is a phrase that we hear a lot in the small business world but what does it actually mean? And why is it so important? These are the topics that I’ll be covering in today’s post. What is a client experience? Your client experience begins as soon someone has that initial first impression […]

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You’ve made the decision to brand your business. The time is right and you are ready to make the investment. But how do you choose who to work with? Whether you are starting from scratch as a new business or rebranding an existing one, finding the right brand designer is key to successful branding. Branding […]

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I would go as far to say that any business owner and creative entrepreneur needs a website or a blog. A website allows you be accessible by anyone, anywhere in the world. There are many different platforms to choose from and for some, the choice can be overwhelming. You’ve got WordPress, SquareSpace, Wix, Shopify and […]

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So this is a bit of a controversial subject for a designer isn’t it… Well read on… There’s a common misconception that by investing in new branding, you’ll automatically bring in your ideal client and therefore magically grow your business. I’m here to tell you why this isn’t the case. Think of this situation… You […]

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Being a service based freelancer isn’t easy but it is oh so rewarding. Being your own boss is something many people dream of but you’re either doing it or you’re on the way to full time entrepreneurship. One of the most common issues freelancers seem to face is how to package and price their services. […]

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